ADVERTISEMENT

Selling

123 articles found in this category.

Target and Walmart Score Some Points Against Amazon

September 2019 Marketing, Selling

Anyone who follows the retail industry is aware of the relentless ascent of Amazon, a tech giant that has completely transformed the way that millions of people worldwide purchase products. Perhaps Amazon’s most famous innovation is Amazon Prime, a subscription service that includes free two-day delivery on millions of items for sale on their online […]

Read more...

Strategic Movements June 2019

June 2019 Pricing, Selling

Honey Demand Up, Supply Constant.  Prices? Demand for honey has increased as people perceive it as a healthy alternative to sucrose and fructose from sugar cane, sugar beets, and corn.  Global supplies of honey have been relatively stable according to Apimondia, an international federation of beekeepers.  (Beehive colony collapse challenges ae widespread in many countries, […]

Read more...

Strategic Movements May 2019

May 2019 Pricing, Selling

Tesla Model 3 sales volume underwhelmed expectations in Mid-April. SpaceX capsule was damaged in weekend engine tests, spewing smoke.  How to respond?  Elon Musk touted the future of self-driving cars and his strategy for deploying them.  If the truth is unpleasant yet you have fan followers, can he simply change the narrative by talking about a brighter future, again?

Read more...

The Pitfalls of Dynamic Pricing

June 2018 Pricing, Selling

In my upcoming book, preliminarily titled The New Invisible Hand, I’ll explore the most important technological trends affecting pricing and commercial strategy. One chapter will focus specifically on this issue: unpacking the promise and perils of dynamic pricing.

Read more...

Strategic Movements June 2018

June 2018 Corporate, Selling

With new competitors Norwegian Air Shuttle and JetBlue Airways entering the market, and the addition of smaller 200-seat planes, capacity on transatlantic flights has grown by more than 20% since 2013. That is comparable to a 4% capacity increase year for the past five years. Did demand increase at this rate as well?  Expect pricing pressure to increase as new entrants attempt to muscle their way in.

Read more...