Archives posted in: Marketing
Essentially communications works as follows: organizations emit information, and the information is carried to other organizations that sense and interpret it. Media…
More When prospects’ decision cycle elongates towards infinitum and the overall revenue stream turns into a trickle, many an executive has turned to…
More If at first you don’t succeed, try, try again. Buzzbait, a creative web design, development, and integration firm, has been repeatedly praised…
More Michael Porter, author of Competitive Advantage and father of the 5 Forces industry analysis, has said that there are three fundamental strategies…
More The Deming Constant Improvement Cycle for business management can be simplified to measure, analyze, plan, and do. Sales and marketing, like other…
More When measuring market volume, markets are usually measured by unit rather than transactions. While this historic basis for measuring markets has proven…
More Business-to-Business companies are increasing their focus on repeat and referral business. In this final installment on driving repeat business, we will review…
More Business-to-Business companies are increasing their focus on repeat and referral business. While this may represent a sound strategy, talk is cheap but…
More Business-to-Business companies are increasing their focus on repeat and referral business. While this may represent a sound strategy, the bird’s eye view…
More Business-to-Business companies are increasing their focus on repeat and referral business. While this may represent a sound strategy, the devil is in…
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