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Thursday, June 20, 2019... in 169 days

Leading Strategy Forum 2019

June 2019 Events

leading strategy forum 2019

June 20-21, 2019 in San Diego, CA
Register now!

Featuring a workshop by Kyle T. Westra: Pricing for Successful Product Innovation

How can companies design their products for profitability? By getting pricing strategy involved early in new product development. This workshop will share how leading firms are integrating different pricing and price management techniques throughout the corporation to maximize both growth and profitability. Participants will learn new product pricing techniques as well as the multidisciplinary and collaborative nature of successful pricing a modern organization requires.

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About the author

Kyle Thompson-Westra is a Consultant at Wiglaf Pricing. His background includes digital strategy, marketing analytics, and international relations. He holds a BA from Tufts University and an MBA from DePaul University.

Kyle T. Westra
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