Advertising’s Funny Balancing Act

October 2016 Marketing, Selling

From the Mountain Dew ‘Puppy Baby Monkey’ to Allstate Insurance and their beat up actor personifying a claim, right down to the Budweiser Frogs, the cast of characters making up a pseudo hall of fame for niche commercial campaigns could be growing at a rate that exceeds that of their intended revenue.

    About the author

    Lindsey is a freelance copywriter, blogger and lifestyle magazine writer, and has worked in digital marketing and advertising for the past six years.

    Lindsey Shaw
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