Abercrombie & Fitch: To Price Promote or Not To Price Promote?

July 2011 Pricing 2 Comments

At the beginning of the Great Recession, Abercrombie & Fitch (ANF) had a clear policy against price promotions.  By the end of the Great Recession, price promotions were clearly part of Abercrombie & Fitch’s retail strategy.  What changed?  Was Abercrombie & Fitch’s price promotion policy shift simply another shoot-from-the-hip shotgun response to declining sales, or was it a needed change to improve growth and profits?


Healthcare Reform – Aligning Incentives

July 2011 Pricing

As health care spending consumes a greater and greater share of the nation’s economic output in the future, Americans will be faced with increasingly difficult choices between health care and other priorities. However, a number of opportunities exist to constrain health care costs without adverse health consequences.


  1. If the price fits, then the suit fits!
  2. If my Brand is getting bigger, why are my profits getting smaller?
  3. Coupon day! Where’s the scissors?
  4. Come on, let’s get our Group-on!
  5. Ouch! No Health Care. Man, that hurts!
  6. Preparation “H” is a good thing (H stands for Health Care, by the way)