Sales, Marketing, & Entrepreneurship

Succeeding as an Entrepreneur

Web Publisher
May 2007

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  1. Just get on with it.
  2. Hope, Vision, Action, Perseverance, and Luck, are, in that order, the route to long-term success in sales, marketing, and entrepreneurship..
  3. Entrepreneurship often requires touching the boundaries, but that isn’t the same as crossing them. Entrepreneurs are often forced to address questionable issues.
  4. If you think that your job is too good to give up for an entrepreneurial pursuit, then you probably lack the attitude for risk taking required to succeed.
  5. If you think that your poor employment history indicates that you can’t succeed as an entrepreneur, you probably lack the optimism required to succeed.
  6. Want to create the next new big market? Find and serve an ill-served job-to-be-done segment.
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