May 2008
WJ 7.01 7th Annual Entrepreneurship and Intrepreneurship Edition

The Wiglaf Journal Is Pleased to Celebrate 7 Years of Being Your Choice for Leading Ideas in Sales, Marketing, and Entrepreneurship

Today's business environment is brutal. If you are going to make it as an entrepreneur, the key is getting a keeping business relationships. Not only is difficult to get new business, your competitors are working overtime to steal whatever you have. Here are 10 of the key fundamentals of successful entrepreneurship.

[Full Story]

The 10 Commandments of Entrepreneur Business Relationships
James T. Berger, Managing Editor

“More than 30 years after the call to integrate sales and marketing activities ,… we find no firms that had adopted this recommendation” finds Workman, Homburg, and Gruner.  Why?  Or, more importantly, is this a good thing?

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The Making of a Billion Dollar Business: Low-Power Schottky
Tim Smith, PhD, Chief Editor

Mark Shepherd, Texas Instruments Chairman from “76 to ‘88, described Low Power Schottky as “the single most profitable product line in the history of Texas Instruments.” Yet the introduction of Low Power Schottky was never assured, nor was its future within the TI business. The drive behind Low Power Schottky was Tim B. Smith. Recently, he shared some of the keys elements that would yield a billion dollar line of business.

[Full Story]

15,000 Executives Read the Wiglaf Journal Every Month

From the Archives

Entrepreneurship Archives
O’Coineen: A Case Study in Entrepreneurship

Executive Behaviors for Entrepreneur Success

A Follow-up with Kuemmerle

12 Pieces of Advice for Erstwhile Entrepreneurs

The Wide Gap Between Concept and Commercialization

The Sales, Marketing, and Entrepreneurship Imperative

The Wiglaf Journal Is Pleased to Celebrate 5 Years of Being Your Choice for Leading Ideas in Sales, Marketing, and Entrepreneurship

Dr. Wiglaf’s Top 6

Emerging Spring From the Winter of Creative Destruction
May 2008

6. Understand the value customers seek, and excel.
5. Big Progress is rarely received with overwhelming support from those     around you.
4. “Focus on customer needs” may sound worn and tired, but serving     customer needs is the reason of existence for any business.
3. Nurture your customer relationships. They are your lifesource.
2. Commercialization of material and hard sciences appears to favor     intrepreneurship over entrepreneurship.
1. Aggression and arrogance are needed for progress, and can destroy     progress. Exercise with caution.

Why is Hawks, Seagulls, & Mice being discussed by the Chicago Chamber of Commerce, the Chicago GSB, the American Chamber of Commerce in the Czech Republic, and leaders forums? Learn more...
Hawks, Seagulls, and Mice
Paradigms for Systematically Growing Revenue in Business Markets

Industry Tidbits

Wiglaf Journal's own David Dalka was interviewed on Webmaster Radio's SEO 101 program recently. David talked about search marketing and interaction with upper management and how there is large amount of organizational redesign that needs to take place to bring search into the start of processes to the top of mind of c-level executives and board of directors. The segment starts at the 15:30 mark of the podcast. http://podcast.neo1seo.com/2008/04/03/search-and-management-interaction/

David Dalka
www.daviddalka.com/createvalue/
Primary: (773) 871-8188
Skype: D7738718188

Professional Pricing Society
19th Annual Spring Pricing Conference

The Venetian Resort Hotel Casino
Las Vegas, Nevada
April 9-11, 2008

Register at www.pricingsociety.com

The Spring Pricing Conference will open doors for you! When you’re not in sessions learning the latest best practices, you’ll be networking with industry leaders who can help you achieve your career goals. Don’t miss this opportunity to learn and network with the experts who are driving the practice of pricing.

The Professional Pricing Society is the only member organization dedicated to the advancement of pricing and pricing professionals. We’re here to help you develop your pricing knowledge and make professional connections with the leaders in the pricing community.

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