Archives posted in: Communication

Thinking About a Career in Pricing?

By Mary DeBoni January 28, 2018

Remember, pricing professionals come from a wide variety of backgrounds and the skills needed to be successful can be acquired in many related functions and departments. Just because you don’t have the word pricing in your current title does not mean you are not qualified!

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Checking Assumptions

By Kyle T. Westra December 22, 2017

Pricing is not only numbers, but strongly psychological and emotional. Certain norms emerge that dictate how products and services are sold in different industries. Customers come to expect those norms, whether or not they are necessarily the most economically efficient.

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Innovating the World of Management Consulting

By Kyle T. Westra November 16, 2017

Consultancies, he says, are focusing on lowering costs rather than driving value. “In any industry, when the basis of competition becomes efficiency versus innovation and new solutions, disruption lies on the horizon.”Innovating the World of Management Consulting

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Pricing and Sales: How to Begin Building a Better Relationship

By Mary DeBoni October 18, 2017

Sales professionals are always on the go, often driving from one call to another. They don’t have time to sift through a long slide deck explaining sales data analytics. Summarize key findings in just a couple of slides, using only a few bullet points to convey the most vital facts.

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Learning on the Clock: Should You Rethink Your Policy?

By Ky Kingsley September 14, 2017

In a recent study by Robert Half Finance & Accounting, only 26 percent of CFOs polled said their companies allow all employees to fulfill CPE requirements during business hours. Another 24 percent say it depends on the employee, and half said they rarely or never let any staff take classes while on the clock.

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The Most Effective Small Business Growth Strategies In a Turbulent Marketing Environment

By Helen Brick August 25, 2017

Growth strategy plan is the key to success. Constant development in the market can make promotional efforts difficult for marketers tasked with finding methods adapted to those rapid changes. Staying on the course involves constantly following current trends and tendencies, which are not always obvious.

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Why Customer Research Is So Important For Any Business

By Victoria Greene August 24, 2017

Customer research will help small businesses to identify the best avenues for investment in terms of marketing, web design, and so forth. This is going to be especially important when the limited budgets of smaller businesses are considered. Customer research can really make or break a new business, so make sure you spend time and budget on yours.

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The Right Personality For The Right Negotiation

By Pravin Vemuri July 19, 2017

Negotiations are no different, although not as dramatic and not as much a matter of life or death. Not surprisingly, on occasion, they devolve into a hypercompetitive, personality-driven blood sport

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Complacency and Panic

By Kyle T. Westra April 12, 2017

Aspects of both complacency and panic probably sound familiar to most people who have worked at any number of companies. It doesn’t lead to a healthy company, either in its internal operations or its external relationships with suppliers and customers.

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Glass Cliff or Brick Wall: Can Women Really Be Successful Leaders in the Tech Industry?

By Gloria Martinez March 8, 2017

There are a number of theories as to why a dearth of women executives in IT exists. One of the most popular is the “glass cliff” theory. It supports the idea that women have a greater opportunity than men to acquire jobs in companies that are performing poorly.

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