Wiglaf Pricing Framework
In Pricing Strategy, Tim codified to analyze and make pricing decisions with academic proven approaches and industry best practices. Now, he is turning to the challenge of how executives are driving excellence in pricing through continual improvement of the organization’s architecture, routines, and tools.
In this Wiglaf Pricing Webinar, Tim will share some preliminary findings on how executives are Getting Pricing Done ™.
Attendees will learn
- The Wiglaf Pricing Framework ™
- The Role of the Pricing Function
- The 5 Pricing Engagement Areas