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Pricing Practices in India: Current Status, Challenges, and the Road Ahead

By: Editor
July 2012 Events

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How do Indian companies do pricing?  Who makes pricing decisions in Indian firms?  What tools do they use?  What relationships contribute to the decisions? Dr. Anshu Jalora has conducted research on roughly 100 Indian companies.  Hear his findings.

Speaker: Dr. Anshu Jalora of NMIMS