Archive for 2017
A Bad Metric for Good Pricing
In this article, we look at how I have often seen pricing improvements measured and why I have some serious reservations with this common metric. I do this in the hopes of generating responses on how you accurately measured the effectiveness of pricing at your company.
Read MoreChecking Assumptions
Pricing is not only numbers, but strongly psychological and emotional. Certain norms emerge that dictate how products and services are sold in different industries. Customers come to expect those norms, whether or not they are necessarily the most economically efficient.
Read MoreFuture of Internet at Stake if FCC Abandons Net Neutrality
By the time you read this article, the Federal Communications Commission (FCC) will have voted on a FCC proposal to revoke “net neutrality” and stop regulating Internet service providers (ISPs), like landline phone companies such as AT&T and Verizon.
Read MoreStrategic Movements: December 2017
The Federal Aviation Administration is contemplating an $8 increase on domestic round-trip ticketing fees. In response, Delta Air Lines Inc. claims that for every $1 increase in facility charges, passenger demand declines by more than 1%. That would imply a primary demand elasticity of about three. Seems right. So, an $8 facilities charge increase would decrease flight travel by 8%.
Read MorePricing is Product Management’s Responsibility Too
Product managers undoubtedly can be held accountable for the profitability of their portfolio. It is reasonably possible to make portfolio profitability a key performance indicator of a product manager. And it reasonable to make this part of their compensation package, thus holding them not only accountable but impacting their own economic condition based on the quality of the decisions they make.
Read MoreInnovating the World of Management Consulting
Consultancies, he says, are focusing on lowering costs rather than driving value. “In any industry, when the basis of competition becomes efficiency versus innovation and new solutions, disruption lies on the horizon.”Innovating the World of Management Consulting
Read MoreIf My Customers are Unique, Why Isn’t their Pricing?
Assigning a list price is an arduous task—we want to make sure we get it just right to ensure good margins and profitability. But are we underestimating the importance of one key question? Who is(are) my end user(s) and how are they using my product? If you can think of various answers you may have various customer segments.
Read More“Disruptive Innovation” Key to America’s Future
The creation of the automobile was not a disruptive innovation but Henry Ford’s development of the assembly line was. The creation of the iPhone might be regarded as destructive innovation, but the advances in the technology are clearly sustaining innovation.
Read More14 Travel Hacks for Hassle-Free Business Trips
Business trips aren’t going away anytime soon, nor should they. There’s real value in face-to-face meetings and in-person networking. With thoughtful preparation, you can enjoy hassle-free travel from point A to B, and back.
Read MoreStrategic Movements: November 2017
Apple and Qualcomm are in a feud. Issue: Qualcomm makes and holds patents over much of the modem chips that handle communications between wireless devices and cellular networks. Actions: Apple sued Qualcomm over market dominance, and Qualcomm responded by withholding software required to configure their next-gen chips.
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