Intellectual Property: Overlapping Types
Special Guest Author Tamsen Valoir, PhD., April 2007
Is GM Really Focused on Value or Low Prices?
A discussion with John M. McDonald of GM over their Pricing Strategy
Tim Smith, PhD, Chief Editor, April 2007
A discussion with John M. McDonald of GM over their Pricing Strategy
Tim Smith, PhD, Chief Editor, April 2007
The Perils of Hiring Bad Salespeople
James T. Berger, Managing Editor, April 2007
James T. Berger, Managing Editor, April 2007
Pricing for Volume Is Just Hard to Justify
Tim Smith, PhD, Chief Editor, April 2007
Tim Smith, PhD, Chief Editor, April 2007
